IMPACTIFY Privacy Policy

Impactify takes the privacy and protection of personal information very seriously. By using the Impactify Services, we may collect information about you and use and disclose such information, as described in this privacy policy (“Privacy Policy”).

This Privacy Policy describes Impactify’s use of Personal Information and Anonymous Information that we collect when you use the Impactify Services. We collect and use Personal Information and Anonymous Information as described in this Privacy Policy from Publishers who are natural persons, websites or publications where Impactify Services may reside, and Readers who may or may not use the Impactify Services. “Personal Information” means contact information (i.e., name, address, e-mail address, and/or phone number) and any other non-public information that is associated with the contact information. “Anonymous Information” means information that is not associated with or linked to your Personal Information.

This Privacy Policy describes how we handle the information we collect and receive about users.

By using the Impactify Services, or submitting personal information through our Impactify Services, you agree to the terms of this privacy policy and you expressly consent to the processing of your personal information according to this privacy policy.

Information We Collect and Receive

We collect and receive information about users in a few different ways:

  • Information you give us. You can give us information directly. For example:
    • When you sign up for an Impactify account, you may give us information such as your name or company name;
    • When you contact us or provide us information directly.
  • Information we collect or receive when you use our Services. We also collect or receive information when you use our Services. We collect some of this information using cookies, web beacons, and other technologies. Depending on how you access and use our Services, we may receive:
    • Log information. This is information we automatically collect and store when you use our Services. It may include, for example:
      • Information about your interactions with the websites, apps, and other services you use, the content you view, the search queries you submit, and information in cookies and similar technologies;
      • Information about how you access those websites, apps, and other services, your browser or operating system, your Internet Protocol (“IP”) address, and the website you visited before visiting our Services. Your IP address is not used for advertising targeting purposes, but only for fraud detection and security purposes, and also to be sent to advertising partners (such as demand side platforms).

How We Use the Information We Collect and Receive

Personal Information you submit to us is used by us to register you for our Impactify Services, to respond to requests that you make, to improve our Impactify Services and to better tailor the features, performance and support of the Impactify Services, and to offer you additional information, opportunities, and functionality. We may also use your Personal Information to provide you with electronic newsletters or promotional e-mails, should you request to receive such communications from us.

How We Share the Information We Collect and Receive

We don’t rent or sell personal information to third parties for their marketing purposes. But we may share certain information we collect or receive with third parties to provide products and services you have requested, when we have your consent, or as described in this Privacy Policy.
We may share information with affiliates, business partners, other parties in response to legal process or when necessary to protect our Services. We may disclose your information-including the contents of your communications with other parties-to other parties, such as when we have a good faith belief that it is necessary to respond to lawful governmental requests or legal process, or other parties in connection with certain business transactions.
In the event that the ownership of Impactify or an affiliate or their assets changes as a result of a merger, acquisition, sale of assets, or in the unlikely event of a bankruptcy, your information may be transferred to another company. If we believe a transfer results in a material change in the use of the information we’ve collected or received about you, you will be given the opportunity to opt out of the transfer.

Companies that Provide Services to Impactify

Companies that provide services to us or act on our behalf may have access to information about you. These companies are limited in their ability to use the information they receive in the course of providing services to us.

Third Parties that Provide Content, Advertising Services, or Functionality on Our Services

Some of the content, advertising, and functionality on our Services may be provided by third parties that are not affiliated with us. Such third parties include: advertising providers, which help us and our advertising customers provide ads that are tailored to users’ interests and understand how users respond to those ads; and audience-measurement companies, which help us measure the overall usage of our Services and compare that usage to other online services.
These and other third parties may collect or receive information about your use of our Services, including through the use of cookies, web beacons and other technologies, and this information may be collected over time and combined with information collected on different websites and online services.
Note that some of these companies participate in industry-developed programs designed to provide consumers with choices about whether to receive targeted ads.

“Do Not Track” Signals

Some web browsers may transmit “do not track” signals to the websites and other online services with which the browser communicates. There is no standard that governs what, if anything, websites should do when they receive these signals. Impactify currently does not take action in response to these signals. If and when a standard for responding is established, we may revisit its policy on responding to these signals.

Choices Regarding Personal Information

Unsubscribe instructions will accompany each newsletter or promotional communication we send you. You can always contact us in order to change your preferences with respect to informational/promotional contacts, by emailing us. We will send you strictly service-related announcements (such as, but not limited to, notices of any updates to our Publisher Agreement or Privacy Policy) when it is necessary to do so. You may not opt-out of these communications, which are not promotional in nature, but if you do not wish to receive these announcements, you have the option to deactivate your account.

Changes to Your Personal Information

In accordance with the Data Protection Act and the RGPD, you have a right to access, rectify and delete personal data about you, as well as a right to portability of your data. You have a right to limit treatment, a right to oppose the treatment and a right to set guidelines on the fate of your personal data after your death. You can exercise these rights by writing to
The Impactify Services display some of the information you enter when you create your account by registering as a Publisher, such as your username (or display name) and address. If you wish to change your contact information, you may login to your Impactify account, select the “Account” option, and edit your contact details. To prevent any other information from the account being displayed by the Impactify Services, you may contact us by email to delete your account. When we delete Personal Information about you, it will be deleted from our active databases but may remain in our archives.


Impactify is able to improve the relevance of the ads displaying on your browser with cookies. When consulting websites using Impactify Services, an information banner on these sites informs you of the deposit of advertising cookies and asks you to consent to them. However, if you do not want an advertising cookie on your browser, you can disable them on those websites. This will prevent Impactify from collecting anonymous data.
You can opt out of receiving interest-based ads from us when you browse the web by visiting the Digital Advertising Alliance’s consumer choice page. Please note that your opt-out choice will apply only to the browser and device you are using when you opt out.

Our Commitment to Security

Although no one can guarantee the security of the information collected and received, we do employ a number of safeguards intended to mitigate the risk of unauthorized access or disclosure of this information. Examples of the types of safeguards we may provide (depending on the circumstances) include:

  • Storing the data you provide in controlled facilities;
  • Using HTTPS encryption when you authenticate (i.e., log into one of our Services), which helps prevent unauthorized access to your login credentials;
  • Limiting access to personal information to employees who need that access to perform their jobs; and
  • Providing company-wide training on privacy and data security.

Privacy of Minors

We do not knowingly collect or maintain Personal Information from those who are under 13 years old.

Changes to This Privacy Policy and Additional Information

We may update this Privacy Policy from time to time, and so you should review this Policy periodically. If there are significant changes to Impactify’s information practices, you will be provided with appropriate online notice.

How to Contact Us

If you have questions or concerns about this Privacy Policy or about Data Protection in general, you can contact